Telia and Apple Collaborate to Bring Newton Technology to Sweden
SANTA CLARA, Calif. — December 7, 1993 — Apple Computer, Inc. (NASDAQ-NMS: AAPL) and Telia have announced that they intend to collaborate on Newton products for mobile users in Sweden. Telia and Apple expect this collaboration to place Sweden at the forefront in the field of integrated computing and communications solutions in Europe.
"Telia's growing number of mobile customers need integrated services which work seamlessly with today's computer technology. It is important for Telia to occupy a leading position in the evolving market for fully integrated communications solutions," said Stig Johansson, director of marketing for Telia. "The collaboration between Telia and Apple enables Newton technology to be integrated into some of Telia's mobile services such as Minicall text, NMT 900, GSM, and the PLUS and Access information system. Products based on Newton technology may even be sold in Telia's retail outlets."
Apple's pen-based Newton technology incorporates ease-of-use and portability, as well as wireline and wireless communications capabilities. Newton technology offers a completely new way of working for the experienced computer user, as well as for people who have never used a computer.
"This collaboration will expand the existing information technology infrastructure. We expect this to improve considerably Sweden's competitive edge, and to open up significant export opportunities in the European market," said Jan Nerdal, M.D., for Apple Computer, Inc. "The combination of Apple's Newton technology with Telia's services and technology will enable customers who rely on mobile communications to increase their personal productivity, and provide them with a rich variety of communications options for both the work and home environments."
Newton Intelligence, the underlying technology of the Newton MessagePad, can interpret users' handwriting and translate it into printed text. The collaboration between Telia and Apple is expected to bring about the localization of Newton technology for the Swedish market.
Apple's Newton MessagePad, a handheld communications assistant that allows people to gather, manage and share information through many communications methods available today, was introduced in early August 1993, at the MacWorld Expo in Boston. The MessagePad shipped nationwide on Labor Day, and was launched in the United Kingdom on Sept. 16, 1993.
Headquartered in Cupertino, Calif., Apple Computer, Inc. develops, manufactures and markets personal computer, server and personal interactive electronic systems for use in business, education, home, science, engineering and government. A recognized pioneer and innovator in the personal computer industry, Apple does business in more than 120 countries across the world.
NOTE: Apple, the Apple logo and Macintosh are registered trademarks. Newton and MessagePad are trademarks of Apple Computer, Inc.
CONTACT:
Wolf Fernlund of Apple Computer, 011.46.8.703.33.33; or Michael Gunnarsson of Telia, 011.46.8.713.25.38;
or
Emma Bufton of Regis McKenna Inc., (408) 974-1856, for Apple Computer